They used to be quite popular but the genre has been slowly dying out. Several factors affected the staying power of adventure strips, or any other kind of the more serious “continuity comic strips”.
When the adventure strip was born in the 1930s, comics were not the small strips you see today. They were printed larger, across the entire width of the newspaper page and artists had more space with which to work. An artist often had a full page for their own Sunday comic! This provided great possibilities for portraying the dramatics needed for adventure storytelling. Comics have gotten smaller and smaller over the decades, thus space limitations have taken its toll on the ability to portray adventure and suspense.
So comic books picked up the slack with the ability to fully explore and expand the devices needed to depict adventure. Artists interested in the genre then went to the booming comic book industry rather than newspapers. However, through World War II, several war hero strips popped up in the papers and continued great success well into the 50s and beyond.
Besides comic books, other forms of entertainment became competition for the adventure strips. Radio drama, television and movies grew in popularity and as they became more sophisticated (especially TV and film) the shrinking adventure strip could hardly compete. If you want action and suspense, would you read the comics or watch a movie? And these days we have the internet for people to spend their time reading brilliant blogs by stunning alligators and hip birds.
Sure you still see adventure strips in the papers. But how adventurous are they? Do you read any of them? Leave a comment and let us know!